What is Krea AI?
Krea is a generation workspace rather than a single model. Image, video and 3D models sit behind one interface, alongside real-time canvas editing, upscaling and custom style training.
The pitch is control. Instead of typing a prompt and accepting what returns, you steer the output on a canvas as it generates, then upscale or restyle it in the same place.
Krea launched on Product Hunt on 20 December 2023 and has shipped five launches since: Krea Chat reached #3 of the day in February 2025 and Krea 1 reached #2 in June 2025. It holds a 4.2 rating from 13 reviews with 1.4K followers — a thinner review base than most tools in this batch, so weight it accordingly.
Prices and unit conversions come from krea.ai/pricing, read on 24 September 2026. The page blocks ordinary fetches, so it was read through a reader proxy.
Is Krea AI free?
There is a free plan, but it is small once you convert it. 100 units a day works out at roughly one image generation.
Here is the arithmetic. Krea prices Pro at 20,000 units a month and states that this buys about 257 generations on its Nano Banana 2 model — which puts a generation at roughly 78 units. At 100 units a day, the free plan therefore affords about 1.3 image generations per day, and a video, at roughly 240 units, is out of reach entirely on a single day's allowance.
The rest of the free tier:
- Models: all of them, but with limited access.
- Upscaling: to 2K, against 22K on paid plans.
- LoRA training: limited, 50 images.
- Concurrency: 1 image at a time, and no video concurrency at all.
- Commercial licence: none. See below — this is the one that matters.
Treat the free plan as a way to see whether Krea's interface suits you, not as a way to produce work.
How much does Krea AI cost?
Pro is $35 a month, or $21 billed yearly. Max is $105, or $63 yearly. Business is $200, or $160 yearly. Krea advertises 40% off for annual billing.
| Plan | Monthly | Billed yearly | Units | Krea's conversion | Concurrency |
|---|---|---|---|---|---|
| Free | $0 | $0 | 100 a day | About 1 image a day | 1 image, no video |
| Pro | $35 | $21 | 20,000 a month | 257 generations or 83 videos | 8 image, 4 video |
| Max | $105 | $63 | 60,000 a month | 771 generations or 250 videos | Unlimited image, 8 video |
| Business | $200 | $160 | 80,000 a month | Not stated | Unlimited both |
| Enterprise | Sales | Sales | Custom | Custom | Unlimited |
Business includes up to 50 seats, SAML SSO and priority support. Enterprise adds custom LoRA training, Slack integration, audit logs and indemnification.
Moving up does not make images cheaper
Pro costs about $0.14 a generation monthly, or $0.08 billed yearly. Max costs exactly the same: $0.14 and $0.08.
The two plans land on an identical rate because the unit allowance scales precisely with the price — 20,000 units for $35 and 60,000 for $105 is three times the units for three times the money. So Max buys unlimited image concurrency, more video concurrency and unlimited LoRA training on up to 2,000 images. It does not buy a discount.
Business is worse per unit, not better: 80,000 units for $200 is about $0.19 a generation. You are paying for up to 50 seats, SSO and support, and accepting a higher unit rate to get them.
The decision this implies is simple. Pick the plan by the concurrency and training limits you need, then buy annually if you can — the 40% annual discount is worth far more than any tier change, and it is the only real price break Krea offers.
The free plan has no commercial licence
Krea lists a commercial license as a feature of Pro, Max and Business. The free plan does not carry one.
This is the most consequential line on the whole pricing page and the easiest to skim past. Everything else on the free tier is a question of how much you can make; this is a question of what you are allowed to do with it.
If you are generating anything that will appear in a client deliverable, a product, an advertisement or a paid piece of content, the free plan is not the right starting point at any volume — and $21 a month billed yearly is the cheapest tier that changes that.
For personal work, experiments and learning the interface, the free plan is fine within its one-image-a-day ceiling.
Krea vs Ideogram
Both are image generators with free tiers, and they are built for different jobs.
Krea is a workspace: many models, real-time canvas control, upscaling to 22K, LoRA training on your own style, and video alongside images. You choose it when the generation is the beginning of the work.
Ideogram is specialised, built around text rendering inside images and character consistency from a single reference. You choose it when you need a specific thing done reliably.
Their free tiers fail differently too. Krea's is a hard daily unit budget — about one image. Ideogram's free credits are described as available "weekly for eligible accounts", a qualification that makes the allowance conditional rather than merely small. Neither gives you a commercial licence: Krea's starts at Pro, and Ideogram's commercial use is listed from its Plus plan.
Who Krea suits, and who it does not
It suits designers and art directors who want to steer rather than re-roll: the real-time canvas, 22K upscaling and LoRA training on your own reference images are the tools of someone producing a consistent body of work, not one-off pictures. The concurrency limits on Pro — 8 images and 4 videos at once — matter more than they sound when you are exploring variations.
It suits anyone who wants image, video and 3D in one subscription rather than three.
It does not suit anyone hoping to work seriously on the free plan; about one image a day with no commercial licence is an evaluation tier. It does not suit a buyer expecting volume discounts, because there are none above the annual discount. And with 13 Product Hunt reviews behind it, it has the thinnest community signal of the productivity and creative tools in this batch — worth weighing before an annual commitment.
What to use instead of Krea, and for which job
Ideogram — when the image contains words. Typography inside images is Ideogram's speciality and remains the weak point of most general models. Its commercial licence starts at Plus, $15 a month billed annually.
A dedicated video tool — if video is the main output. A Krea video costs roughly 240 units against about 78 for an image, so video-heavy work spends the plan quickly.
Do not stay on the free plan for client work. Krea's commercial licence begins at Pro. At about one image a day with no commercial rights, free is an evaluation tier and nothing more.
Sources
Every figure on this page was read from the pages below on 24 September 2026.
- Krea pricing — plan prices, unit allowances, Krea's own unit-to-generation conversions, concurrency, upscaling limits and where the commercial licence starts
- Krea on Product Hunt — launch date, the Krea Chat and Krea 1 rankings, rating and review count


